It is estimated that 20% of an online shop’s annual turnover comes from Christmas sales.Want to boots some business this Christmas?
You don’t have to sell candy or costumes to get in on the fun – no matter what type of business you operate, you can use the Christmas holiday to earn excellent exposure for your business and motivate sales, with the following 8 Christmas Tips and Trends ideas.
1.Add a Christmas game
This is one of the most-employed Christmas marketing tactics, and it remains one of the best. Put on a haunted house and make sure all visitors go home with a sack full of branded promotional items. Partner with a local farmer or other businesses to make a cornfield maze, complete with branded challenges or riddles throughout. Launch a Christmas costume contest and name a winner each day in the week before Christmas – this can bring more customers in just so they can see costumed customers on off-days alone. Give a prize to each daily winner, such as a discount or a free item, and/or enter them into a drawing for a larger prize
2.Have Fun With Hashtags
Adding social sharing catches to your item pages is a simple and powerful approach to get your items before your clients’ adherents on online networking.
Making items shareable on destinations like Pinterest, Facebook, Twitter, LinkedIn, and Google+ basically transforms your fulfilled clients into sales representatives that their social circles trust. Connect with prospects and clients on online networking and advance your exceptional offers for the Christmas season.
You could even create a dedicated hashtag for customers to share their creations or show off how they use your products on platforms like Twitter and Instagram, Facebook
3.Host a Christmas Viral Contest
The trick to super-successful Christmas marketing for your online store is to make your promotions, deals, contests, and other efforts relevant to both the holiday and your customers.
Holding a contest is one of the greatest ways of Christmas for online store to engage with your audience, attract extra traffic to your website, and grow the fan base on social media. And though it’s an old-known truth, a rare contest out there is held in a way that really brings in some marketing value.
So, as the very nature of the holiday (fun, excitement, spoof and mystery) makes Christmas a perfect occasions to entertain your clients with a contest, such as photo contest, decorate contest….
One of the simplest ways to get your online business in on the Christmas season is to just incorporate popular Christmas symbols into your branding. Even a little jack-o-lantern or Frankenstein on your signage, website or store bags can show customers that you’re into the holiday and encourage them to visit your online store throughout the season.
It is not only a chance to refresh your branding but also a chance to keep your customers’s eye on your store, and make you feel happy in Christmas season.
5.Decorate Your Online Store With Christmas Themes
Never underestimate the power of some festive decorations. If you have a store, restaurant or other business that people can physically visit, add some spooky or fall themed touches. They can draw customers inside or show off your online products in a fun new way.
6.Feature products in Christmas themed
If you have a few different products that sort of lend themselves to a particular Christmas theme, offer them together at a discounted rate. For example, Magestore offers some Free magento extensions themed names and color stories
7.Improve the checkout process
The normal web shopping basket surrender rate is an incredible 69 percent—a rate you can maintain a strategic distance from this Christmas season by making the checkout handle simple, natural, brief, and secure.
You can do this by considering visitor checkout (i.e., not requiring a client to make a record), demonstrating an advancement bar, requesting key individual data, tolerating various installment alternatives, auto-filling fields when conceivable, and strengthening trust with security identifications. You may visit Magestore for such apps to improve the checkout process : Magento one step checkout and Magento store credit extension
8.Create a Viral Video
Video can be an effective way to communicate your brand’s message online. And Christmas holiday offers your online business the opportunity to get spooky in order to grab people’s attention
Here is an example video from John Lewis Christmas Advert 2015
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